Senior Analyst (Customer Insights) Western Cape

Clicks Group is actively recruiting for a Senior Analyst (Customer Insights) position in Western Cape. This is an excellent opportunity for professionals in the Data / Business / Analysis / Ai sector looking to advance their careers.

• Experience Level: 1 - 3 years • Educational Background: Bachelor or equivalent • Industry Focus: Data / Business / Analysis / Ai • Location Preference: in Western Cape

The Senior Analyst (Customer Insights) position is an important role within the Data / Business / Analysis / Ai sector, offering meaningful career development and professional growth opportunities.

This role in Data / Business / Analysis / Ai offers valuable career progression opportunities aligned with your experience level and professional aspirations.

When applying for this Senior Analyst (Customer Insights) position, ensure your CV highlights: • Relevant experience matching the 1 - 3 years requirement • Educational qualifications in line with Bachelor • Specific achievements in the Data / Business / Analysis / Ai field • Any certifications or specialized training

The Data / Business / Analysis / Ai sector in South Africa continues to show strong demand for skilled professionals. This position represents a valuable opportunity in the current job market.

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Introduction

We are looking to recruit a Senior Customer Insights Analyst to work within our Merchandise Department. The role will be based at Clicks Head Office in Cape Town and report to the Campaign and Data Analytics Manager.

To assist the CMI Department to meet the business performance objectives by generating customer and market insights in order to deliver world class business performance tracking, customer loyalty data analytics and market understanding.

To analyse market data to track Clicks overall competitiveness in terms of, pricing, promotional pricing, number of promotional items and conclude extrapolation and deductions. To design quantitative research and conduct statistical analysis using statistical tools to deliver on the CMI research plan. To perform customer data analysis (e.g. Clubcard) for the Merchandise Department to support range and category reviews, identify customer segment opportunities and assisting in understanding customer shopping habits. To mine the Clicks customer and other data bases in order to extract insights for specified projects using a multi method research approach. To assist in meeting the CMI department's operational plan through capacity building of research capabilities within budget. To support the CMI Department’s strategic vision by disseminating research reports throughout the business to key stakeholders and by taking responsibility for the central repository of insights reports in order to promote customer centricity in the business. To report on market performance/ profiles; customer segments, satisfaction and shopping habits; competitor landscape and marketing mix elements as part of monthly business performance tracking. 

Minimum requirements

Relevant Bachelor's degree (Statistics, Economics, Finance) depending on level of experience

Essential: 1-3 years data analytic experience; 1-3 years CRM experience

Data analysis; Data integrity; Data extrapolations / forecasting; Report writing; Presentation skills

Statistical packages; Customer modelling; Statistical methodology (e.g. forecasting, extrapolations, factor analysis); Interpretation of microeconomic data; Retail CRM; Knowledge of proprietary database/data management and analytics tools

Writing and Reporting Presenting and Communicating Information Analyzing Learning and Researching Planning and Organizing Delivering Results & Meeting Customer Expectations Entrepreneurial and Commercial Thinking