Product Manager: Consumer Western Cape

Pharma Dynamics (Pty) Ltd is actively recruiting for a Product Manager: Consumer position in Western Cape. This is an excellent opportunity for professionals in the Product / Management sector looking to advance their careers.

• Experience Level: 3 years • Educational Background: Bachelor or equivalent • Industry Focus: Product / Management • Location Preference: in Western Cape

The Product Manager: Consumer position is an important role within the Product / Management sector, offering meaningful career development and professional growth opportunities.

This role in Product / Management offers valuable career progression opportunities aligned with your experience level and professional aspirations.

When applying for this Product Manager: Consumer position, ensure your CV highlights: • Relevant experience matching the 3 years requirement • Educational qualifications in line with Bachelor • Specific achievements in the Product / Management field • Any certifications or specialized training

The Product / Management sector in South Africa continues to show strong demand for skilled professionals. This position represents a valuable opportunity in the current job market.

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Achieve and exceed set brand and portfolio targets, in line with planned requirements. Develop brand strategies aligned to divisional requirements as set out by the Divisional Marketing Manager. Ensure effective implementation of strategies down the value chain and in partnership with RSM’s and Reps Ensure compliance with and adherence to the Marketing Code Authority principles as enforced and approved by the company.  Ensure that activities always comply with relevant legislation, ethical standards, and company policies.  Effective planning, budgeting, and advertising management Forecast accuracy Align with the Marketing Manager and cross-functional stakeholders to ensure strategies align to business goals. Work with the National Key Accounts Manager to ensure listings of Pharma Dynamic products at Key Accounts Work with Business Development Manager and Business Analyst to identify new opportunities and provide market intelligence for launch decisions Achieve top and bottom-line objectives as per Organisational goals Recommend and assist sales with market penetration strategies to reach expectations.

Management

Comply with set administration and operational (SOP) standards.

Marketing material sign-off Packaging material sign-off CCP acknowledgement Expenses Advertising

Research, develop and manage:

Brand plans Divisional budgeting and spending along with monthly tracking analysis NPL market success Pricing Strategies to meet revenue and profitability goals Forecasting (stock provisions) - Tracking of market share and evaluating any changes in the market to allow fast reaction to competitor activities Marketing Code and internal process adherence

Networking

Attend congresses as required Work in field with TM’s (reps) to ascertain their implementation of strategies and effective use of promotional material Identify training gaps in field (product, education, implementation) Manage and improve external stakeholder relations and company reputation Keep up to date with the latest pharmaceutical and consumer trends to optimise sales opportunities and ensure the team understand how best to implement the relevant information to their customers. Monitor competitor activity and competitors’ products and provide timeous feedback to internal commercial stakeholders.

CRM application to detailing app Sales systems Sales training and induction SmartPharm POS utilization measures

PRE-REQUISITES

Preferred: Business Degree and / or appropriate industry related - tertiary qualification with industry appropriate marketing experience for OTC brands.  Experience in Eye Care will be an advantage.

Greater than 3 years’ experience in pharmaceutical industry with focus on consumer facing marketing.