š OPPORTUNITY OVERVIEW:-Motus Corporation is actively recruiting for a Digital Marketing Manager | Motus Retail position in Johannesburg. This is an excellent opportunity for professionals in the Marketing / Advertising / Branding sector looking to advance their careers.
šÆ IDEAL CANDIDATE PROFILE:-We are seeking talented individuals with the following profile:ā¢ Experience Level: 5 - 10 years ā¢ Educational Background: Bachelor or equivalentā¢ Industry Focus: Marketing / Advertising / Brandingā¢ Location Preference: in Johannesburg
š¼ WHY THIS ROLE MATTERS:-The Digital Marketing Manager | Motus Retail position is an important role within the Marketing / Advertising / Branding sector, offering meaningful career development and professional growth opportunities.
š CAREER DEVELOPMENT INSIGHTS:-With 5-10 years in Marketing / Advertising / Branding, you're positioned for senior roles. This opportunity allows you to mentor others and drive strategic initiatives.
š APPLICATION GUIDANCE:-When applying for this Digital Marketing Manager | Motus Retail position, ensure your CV highlights:ā¢ Relevant experience matching the 5 - 10 years requirementā¢ Educational qualifications in line with Bachelorā¢ Specific achievements in the Marketing / Advertising / Branding fieldā¢ Any certifications or specialized training
š SOUTH AFRICA JOB MARKET CONTEXT:-The Marketing / Advertising / Branding sector in South Africa continues to show strong demand for skilled professionals. This position represents a valuable opportunity in the current job market.
Digital Marketing Manager Position at Motus Corporation
Salary: Market Related Permanent Role Marketing and Retail Sectors Reference Number: 206144
Role Overview Employer: Motus Corporation
Purpose The Digital Marketing Manager is responsible for implementing Motus Retailās customer-facing digital strategy across its divisional, brand, and dealership websites. The role ensures an effective user experience and measurable commercial results.
Key Responsibilities Digital Strategy and Customer Experience Implement digital initiatives aligned with the division's marketing strategy and business priorities Plan and execute digital campaigns and automated customer journeys in collaboration with marketing teams and agencies Improve the customer journey from website visit to enquiry, dealership engagement, and conversion Support the development and enhancement of customer portals and other digital customer experience solutions Identify relevant digital trends, technologies, and opportunities to improve marketing effectiveness
Website Management and Optimization Oversee the day-to-day operation, functionality, and performance of divisional, brand, and dealership websites Manage website content, updates, and maintenance through content management systems and appointed suppliers Work with development agencies to improve website design, navigation, usability, mobile responsiveness, and functionality Ensure vehicle listings, offers, dealership details, and enquiry forms are accurate, current, and functioning effectively Coordinate website enhancements, testing, and implementation in line with business requirements Manage website live chat functionality and coordinate enquiry routing with relevant teams
Search Engine Optimization (SEO) and Analytics Manage technical, on-page, and content-related search engine optimization (SEO) in collaboration with agencies and developers Monitor website performance using tools such as Google Analytics, Google Search Console, Semrush, and heat-mapping platforms Analyze website traffic, customer behavior, and conversion performance to identify improvement opportunities Develop dashboards and performance reports that provide actionable insights for management
Agency, Supplier, and Project Management Manage digital agencies and suppliers against agreed deliverables, service levels, and deadlines Prioritize development requests and manage agency retainer hours Coordinate digital projects from briefing, planning, through to testing, implementation, and review Engage marketing, dealership, IT, and other stakeholders to ensure digital solutions meet operational needs Manage multiple projects and undertake additional digital marketing initiatives as required
Budget, Governance, and Compliance Plan and manage website and digital platform budgets, monitor expenditure, and process related costing and invoicing Assess supplier performance and expenditure to ensure value for money Coordinate with relevant internal teams to ensure digital platforms and campaigns meet applicable privacy, consent, brand, and governance requirements Maintain appropriate approval processes and quality controls for website content and changes
Minimum Requirements Relevant qualification in Digital Marketing, Marketing, Information Systems, or a related field At least five years' relevant digital marketing experience, including responsibility for website management, optimization, and digital projects Experience managing digital agencies, suppliers, budgets, and project delivery Practical experience with content management systems, SEO, web analytics, and conversion optimization Experience with customer relationship management (CRM), lead management, or marketing automation platforms Demonstrated ability to translate digital performance data into actionable recommendations Proficiency in Microsoft Office, particularly Excel and PowerPoint Valid South African driver's license as the role requires travel nationally Experience in automotive retail or a multi-brand, multi-site retail environment is advantageous Skills and Competencies Strong commercial awareness and an understanding of digital lead generation Customer-focused thinking and the ability to improve digital customer journeys Analytical ability and confidence in interpreting performance data Strong project management, planning, and prioritization skills Effective communication and stakeholder management Sound agency and supplier management skills Attention to detail and a commitment to quality Initiative, problem-solving ability, and ownership of deliverables Ability to work independently and collaboratively across multiple teams
Key Performance Indicators Growth in qualified website enquiries and improvement in enquiry conversion rates Improvement in organic search visibility and relevant website traffic Achievement of agreed website performance, availability, and user experience targets Accurate and timely website content, vehicle listings, and campaign updates Reliable enquiry tracking and routing to the relevant dealerships or teams Delivery of digital projects within agreed timelines and budgets Effective management of suppliers, service levels, and agency retainer hours Timely, accurate reporting with actionable recommendations Achievement of agreed digital governance and compliance requirements
We invite commercially minded digital marketers who enjoy turning customer insights into effective online experiences and measurable results to help shape the digital future of Motus Retail.
