We are seeking a dynamic Tasting Room Manager to lead their team, enhance guest experiences, and drive sales.
Job PurposeDeliver an unparalleled wine experience, drive sales growth, and manage daily operations to the highest standard.
Core RequirementsQualifications: WSET Level 3/equivalent preferred. Own transport essential. Fluent English & Afrikaans (other languages beneficial) Experience: 2+ years’ management in premium wine tasting. Proven DTC sales track record. Hospitality, staff training, event coordination experience. EzyWine/Excel proficiency Core Traits: Hospitality-driven, passionate about wine. Expert communicator. Strong sales acumen. Excellent leadership, organization, and interpersonal skills. Reliable, accountable, effective under pressure Valid driver’s licence and own reliable transport preferred
Core Responsibilities
Guest Experience: Oversee tastings, engage guests, foster brand loyalty Sales: Achieve/exceed targets (POS, tasting fees, wine club). Grow visitor numbers and repeat business Team Leadership: Manage, mentor, train, and supervise Tasting Room staff Operations: Oversee daily operations, inventory, cash-ups, systems Events: Help coordinate and host events Compliance: Enforce health & safety, maintain immaculate facilities Collaborate with the Direct-to-Consumer Manager to continuously innovate and elevate the guest experience
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